A Potentially Scary Future for your Personal Information
As many of you know, i run an internet company. As such, we spend a chunk of time looking at where the internet is going and what future may hold for us.
The following link was sent to me and i found it a interesting and scary view of what may occur in the future.
http://www.adcritic.com/interactive/view.php?id=5927
It all comes down to linking disparate pieces of information together to form a holistic view of the customer. Now in most cases this is something that should be done to give the customer better service, we need to be sure that we don’t go overboard and scare the customer away.
We are all private people and have the right to our privacy.
It will be interesting how companies think about the information they are collecting on people and how they utilise this information to improve customer service.
Related posts brought to you by Yet Another Related Posts Plugin.
Hi Simon, I was interested to check out the link in this post but it doesn’t appear to be available. Cheers Greg