August 9th, 2008

MyCEOLife is the blog of Simon Baker, a CEO, an entrepreneur and an investor.

Simon is founder of Classified Ad Ventures, a business the provides property portals, franchise groups and property developers around the world with market leading advice and guidance on getting the more from the internet.

Simon is also the investor in 11 online businesses around the world.  He serves on numerous boards.

Between 2001 and 2008, Simon was the long time CEO of the REA Group Ltd (realestate.com.au) – a billion dollar market cap Australian listed public company.

This blog discusses what it is like to be a CEO.  Its a warts and all coverage of the life and times of someone at the top of a business.  It looks at the real life problems faced by the business and discusses the various solutions that could be implemented and, most importantly, the outcomes.

You are probably wondering who is the REA Group Ltd.  The REA Group (or realestate.com.au as it is also known) is a global leader in online real estate marketing.  It owns and operates 15 real estate websites in 8 countries.  These sites are visited by 10m+ people each month and in FY 2011, the business had revenues of >$220m and EBITDA of >$100m.

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