MyCEOLife is the blog of Simon Baker, until recently the CEO of realestate.com.au Ltd - an Australian listed public company.

This blog discusses what it is like to be a CEO.  It is a warts and all coverage of the life and times of someone at the top of a business.  It looks at the real life problems faced by the business and discusses the various solutions that could be implemented and, most importantly, the outcomes.

Now you are probably wondering who is realestate.com.au Ltd.  Well realestate.com.au or the REA Group as it is also known, is a global leader in online real estate marketing.  It owns and operates 22 real estate websites in 10 countries.  These sites are visited by 9m+ people each month and the business has revenues of > A$150m and EBITDA of > $35m.

I joined the business over 7 years ago when revenues were $4m and the business was loss making.  Since then we have built a global business with 750 staff in 12 countries.